[Black Friday 2025] Make sure your store accepts PPC traffic sources

• Finish 2025 with strong growth 
• Give 2026 a healthy head start
• Open and build new affiliate partnerships
• Sell, sell, sell!

We are putting together a series of short guides with one single goal: to help you sell better during the most rewarding (and busiest) time of the year.

First tip: open new collaborations

Don't waste time, because time passes whether you take action or not.

There are hundreds of exceptionally skilled affiliates in BusinessLeague. Arguably the best performance marketers in Romania, if we look at the results of players in the Unicorns, Corporations, and Companies rankings over the years.

Many of them specialize specifically in your store's products and your category. Reach out to them & sell together! From the experience of many Black Fridays, we can tell you: openness to new projects and partnerships is higher than ever in October and November. 

By the way, if your store does not accept PPC sources, you are most likely missing out on a major growth opportunity powered by affiliate marketing. See if you might want to change your approach on this, at least for Black Friday. Why? Because through SEM Safe Mode, you can stay in control of these traffic channels:

• Google Search Ads on generic & commercial keywords.
• Product Listing Ads (PLA) in Google Ads – displaying image, title, and price directly in search results.
• Bing / Microsoft Shopping Ads – incremental reach with lower competition.
• Relevant comparison/price engines.